I have a problem! PLEASE share some wisdom!! I need it!!!!

[esbrown]

Ok, so as you guys know, I write a lot. I work with at least 6 publishers at the moment and just got offered a contract by another yesterday. One of the things I am worried about is that I have so many books coming out, I am terrified some of my best will be overlooked. This is MAY and I have already had Tandem of Terror, How the West Went to Hell, and Bigfoot War released this year with Kinberra Down coming in just a couple of weeks or less. With eight books last year, some folks are still being those from 2009 AND I have The Weaponer, Undead Down Under, the Simon and Schuster edition of War of the Worlds Plus Blood Guts and Zombies, etc. coming out this year as well.
WHAT CAN I DO? I can't promote them all. Even if I focus on one, which I can't bring myself to do, how would I even begin to pick? Yet, I can't stop writing. I live to write. And I can't often bring myself to say no to someone offering me a paying gig and a chance to see more of my stuff in print. Have any of you dealt with this problem and how do you overcome it?
How the West Went to Hell is like my best book ever but it's barely selling compared older books like Season of Rot and Bigfoot War is a very personal book for me that I had to cut a deal with a publisher to be able to do and I REALLY want it to do well but with another book coming on its heels and one right before it, what do I do?
HELP!!!!!!!!
ESB

[crystalwizard]

Hire a PR firm, Eric. A good one. Put the marketing of you and your work into their hands.

[esbrown]

I don't think I can afford that. : (

[jsrchrt]

What about the publishers? I would assume they are doing something to promote each item. Would it be possible to get them to work together?

(BTW, I wish I had such dilemmas.)

[erazmus]

Well, you could write longer books, in the future.
I got to admit Eric, my first response was something like "Oh, cry me a river!"", which isn't exactly fair and quite invidious of me. Sorry.
Now for some real advice.
Don't promote the books, promote the author. Your work all has one clear thing in common with each book, the author. Make the machine be all about you, because you are right, you haven't the time to give each little gem the hype it needs to get legs under it. So grow legs under your name and carry all of them along with you. You have a lot going for you in this, you interview well. Build on that if you can.

mike

[erazmus]

And another thing . . .

With Simon and Schuster bringing out "War of the Worlds, plus Blood and Guts and Zombies" you ought to be able to leverage a project or two into the major leagues with mass paperback distribution and hard cover releases. Are you sending proposals to the right places for that?

Miike

[Mike Griffiths]

One idea would be to hire someone on the cheap like say... me. I'm starting up a new company called Sharestorm. I'm not promising miracles, but I am promising to be cheap. Shoot for you I'd be willing to trade for books. That would also be win/win, because I would review them on Innsmouth Free Press for you too.